pLG optimisation

You’ve launch a free plan or free trial. Now what? I work with founders on their PLG growth strategy. We’ll work together in a sprint fashion to test, pivot, and execute quickly. My PLG optimisation approach covers:

  • Founders looking to scale themselves with a self-service approach

  • Founders who want to rely less on demos and drive more PLG volume

  • Users are getting stuck and not activating within the product

  • Someone who can help optimising in-product and the self-service experience outside out the product

plg optimisation packages

  • Uncover growth opportunities and improvements to drive Activation metrics with uplifting UX quality of the entire onboarding experience.

    What’s included:

    • Comprehensive audit, review, and recommendations report on your current PLG journey from website→inside the product.

    • Includes review of current data & documentation available.

    • Testing the product experience & documentation

    • Recommendations crafted and prioritised on impact

    • Customer journey mapped with suggestions + improvements

    • Examples of best practice

    • Delivered in Miro board with Loom walk-through

    • Face-time meeting cost included

  • Now that I’ve completed the audit, if you need help implementing the changes, I work with startups to run PLG experiments based on a growth model. Together we’ll work through my experimentation and impact framework, meet weekly, and implement PLG optimisations together.

    Reach out if this is of interest.

  • PLG audit and reviews: $2500 + GST one-off cost

    PLG optimisation monthly retainer: $2500 per month